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About Us

Every era has an “It” girl.

From Edie Sedgwick to Chloe Sevigny to Bjork to Saoirse Ronan, these enviously emulatable icons walk among us… And ALICE is the magazine for and about those girls… and boys. (Yes, we’re talking about you, Timothee Chalamet and Finn Wolfhard!)

Rock royalty graces ALICE’s Spring 2020 covers such lovely people as Theodora Richards (devastating progeny of the Stones’ Keith) and UNI Band, just look at them, no description needed although their talent will blow your mind! In-depth looks at up  ‘n’ coming bi-lingual female-fronted punkers Le Butcherettes, the mad genius of Jane’s Addiction’s Perry Farrell and the underground cocktail culture of San Fran pepper ALICE’S pages.

Forget reality stars, ALICE is about surreality; exploration and imagination in fashion, culture and music. With stunning original photography and equally peerless prose, glam ‘n’ gender-bending artists, brainy models and mystical movements are discovered and delved into.

The ALICE fanatic keeps a well-worn copy of Helter Skelter by her bed, longs to live in the Chelsea Hotel (circa 1977, of course), wears flower crowns—with thorns—all the while sneering at “festival fashion” and reading Rimbaud on the subway. Indie but inclusive, cool but never cruel, the ALICE fanatic embraces the visceral voyage downthe ALICErabbit-hole, serving up titillating treats for the psyche, senses and soul. It’s a trip that’s worth taking… over and over.

ALICE magazine: Feed your head.

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